The seminar focused on the requirements of advertising legislation, the legal regulation of advertising on digital platforms, and mechanisms for ensuring a fair and competitive advertising market.

An educational seminar on advertising legislation was jointly organized by the State Agency for Antimonopoly and Consumer Market Control under the President of the Republic of Azerbaijan and the Audiovisual Council of the Republic of Azerbaijan for representatives of audiovisual media entities.

Representatives of leading television and radio broadcasters operating in the country attended the seminar, which aimed to promote compliance with advertising legislation, support the lawful organization of advertising activities, and discuss preventive measures to address violations encountered in this area.

The event featured presentations by Shahin Naghiyev, Head of the Department for Control of Unfair Competition and Advertising Legislation at the State Agency, and Nemat Javadov, Head of the Department of Legal and International Cooperation at the Audiovisual Council. The speakers highlighted the importance of ensuring effective legal regulation of advertising on digital platforms and maintaining a healthy competitive environment in the advertising market.

Subsequently, Royal Rahimova, an official of the State Agency, delivered a presentation on the requirements of the Law of the Republic of Azerbaijan “On Advertising,” including the characteristics of unfair, misleading, and covert advertising, products prohibited from advertising, and liability established under the legislation for violations of advertising requirements.

The seminar continued with an exchange of views on practical issues in the relevant field, followed by a Q&A session addressing participants’ questions.

The State Agency will continue to implement awareness-raising and educational initiatives in cooperation with relevant government bodies to enhance legal awareness among entities engaged in advertising activities.